Why Ravel?

Why Ravel?

After myself and J.D. made the choice to start a company we started thinking about names for the business. Ravel was the one that stuck for more than one reason.

It started when I began to consider the word intertwine. I was intrigued by the idea of things being connected to one another so closely that it can almost not be told apart. The word ravel is to be knotted or tangled up. It seems negative when put this way, but for us it has a great message.

When I communicated this to J.D., he immediately thought of a song by Jonathan David & Melissa Helser called “No Longer Slaves”. The opening line of the song says “You unravel me with a melody, you surround me with a song, of deliverance from my enemies.”. Not only has this song impacted our lives but also challenged our minds. The song is about not being a slave to fear anymore. It communicates that as children of God we are free from the power that fear has over us. This does not mean that we don’t experience fear, but rather that we have the authority and ability to overcome it.

If possible we as Ravel Studio will endeavour to create such courage in the hearts of our clients. Yes the world is a mess and a minefield for the business owner, BUT there is hope. We chose design to express what we believe God is doing in our world. His goodness can be seen all over if you are willing to be open for it.

Let’s journey together to create something that will communicate the heart and mind of your venture. Our mission is to assist you in creating a design that turns heads.

We chose Ravel because we want to be intertwined into the plan of God for your business and life.

Why branding is important

In our modern society Customers do not visit our stores and offices as initial point of contact like many years ago.

Nowadays Customers will look for you on the World Wide Web, first.

This is actually a make or break impression and might be the only impression that specific Customer might have of your business. If you are so fortunate to even have an Online Presence you will stand a chance to impress the Customer to such an extent that he or she will read on. This still does not mean that the Customer will utilize your services or buy your product.

Here we get into a lot of details, but the goal of having an online presence, mainly in the form of a website, is to compel the Customer to either visit your physical premises or buy your product or service. It should almost be a no-brainer whiling showing the Customer that you can be trusted and your products or services are of more value than they expected and that is why the way you present your website, especially to a first-impression-customer is the most important.


On another note…


Having a website helps you in other ways as well – Let me explain:

If you are a Customer and you see someone’s banner, business card or even their magnet against their car and they have an e-mail address that they created on one of the Free-mail-platforms, would that put you off? I know it will definitely make me reconsider.

Especially as a Business Owner or even as a Freelancer, the way you market yourself plays a much bigger role than you think. Don’t underestimate the power of having a proper logo, presentable and trend-relevant business card has on your marketing-strategies and in-person-impressions.

I know if I had to meet someone that spent the time and money on having a logo designed, a business card put together and had a website developed, I would take them more seriously from the get-go in comparison to someone that did not take the time to consider it.

Let us help you do exactly that and get you on your feet towards greater impressions and more leads!